Vertical
S00072
Consumers increasingly subscribe to or rent products rather than purchasing ownership outright.
S00006
People across age groups increasingly shop at thrift stores and resale platforms for secondhand clothing.
S00007
Households increasingly plan meals in advance and use digital tools to organize grocery shopping.
S00009
People of diverse ages now exercise at home using equipment and online workout videos.
S00017
People read customer reviews and ratings before making online purchases.
S00040
People cancel traditional subscriptions like cable TV and gym memberships.
S00090
Users increasingly recommend free and open-source alternatives over traditional commercial tools.
S00081
Consumers increasingly expect AI features to run locally on devices without cloud connectivity requirements.
S00083
Brands prominently feature user-generated content as core marketing material instead of professional advertising.
S00085
Consumers express declining trust in influencer recommendations relative to peer or expert reviews.
S00027
People research and prioritize sustainability factors when shopping habits shift toward conscious consumption.
S00011
People search for recipes based on available ingredients rather than planning weekly menus in advance.
S00055
People increasingly split everyday purchases into installment payments rather than paying upfront.
S00074
People are consolidating loyalty program memberships, dropping redundant programs to focus on fewer high-value ones.
S00067
People establish new routines using subscription access, AI assistance, or voice interfaces for familiar tasks.
S00064
E-commerce, digital payments, and logistics sectors show parallel growth in adoption and consumer engagement.
S00037
People are ordering prepared meals or meal kits instead of cooking meals from individual ingredients at home.
S00028
People purchase groceries online for delivery or in-store pickup instead of shopping in person.
S00029
People compare prices and read reviews across multiple retailers before buying.
S00042
Consumers delay purchasing major items like vehicles, appliances, and furniture.
S00043
People expect faster delivery times as a baseline expectation rather than a premium service.
S00036
Travelers increasingly book accommodations directly through provider websites rather than travel agencies.
S00053
Consumers show decreasing interest in collecting physical possessions and jewelry.
S00060
Consumer expectations now include rapid delivery, transparent tracking visibility, and individualized product curation as table stakes.
S00044
People use app-based services like rideshare and food delivery instead of traditional taxis and restaurants.
S00001
People now drink less alcohol and order non-alcoholic drinks at bars this year
S00003
Shoppers pick refurbished phones and laptops over paying full price for new models
S00004
Consumers now choose refurbished electronics over buying new devices every year