Executive Summary
Research in progress
Quettor has confirmed 1 evidence point from 1 independent source so far.Quettor’s full research analysis — executive summary, behavioural analysis, strategic implications — is being prepared and will appear here once complete.
Source Overview
Evidence points
1
Independent sources
1
Sources — external evidence used in this analysis
intentsify.io
How B2B Buying Groups Are Evolving - Intentsify
gartner.com
Gartner Sales Survey Finds 67% of B2B Buyers Prefer a Rep-Free Experience
gartner.com
Press Release: Gartner Says By 2030 that 75% of B2B Buyers Will Prefer Sales Experiences that Prioritize Human Interaction Over AI
sopro.io
68 B2B buyer statistics for 2025 - Sopro
6sense.com
The B2B Buyer Experience Report for 2025 | 6sense
180ops.com
In 2025, B2B Sales Has Changed—Have You? | 180ops
Geographic Distribution
Geographic attribution is not yet captured in the data pipeline for this item.
Evolution Timeline
First observed
August 14, 2026
Last reinforced
August 17, 2026
Published
August 14, 2026
Confidence Assessment
30
/ 100 overall confidence
